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Minuteman Press Bethesda Partners with In America Flags to Remember COVID-19 Victims

Minuteman Press International Inc

In America: Remember is a public art exhibition being held at the National Mall that displays 660,000 white flags to honor the people in America who have been lost due to COVID-19. Minuteman Press in Bethesda, Maryland, is a partner for the exhibition, providing printed message cards from people all over the country who are paying tribute to loved ones through the In America website. “We are glad to be able to do our part to help this art exhibition,” says Leslie Klein, owner, Minuteman Press, Bethesda. “Every day, we receive all of the messages that were submitted through the In America website and we print them 8 up on 11 x 17 sheets to create 4.25 x 5.5 cards. Every night, I drop off the finished cards to one of the volunteers, and then they are transcribed onto the flags by another group of volunteers.” Leslie adds, “This is a total team effort and we are proud to be partners in such an important and moving exhibition. Our hearts go out to those who have been lost and their families.” The In America: Remember exhibition was designed by artist Suzanne Brennan Firstenberg. The exhibition is open for public participation now through October 3 rd, 2021. Hours are Weekdays from 10 AM – Sunset and Weekends from 9 AM – Sunset. For more information, visit https://www.inamericaflags.org. Minuteman Press in Bethesda is located at 8210 Wisconsin Ave., Bethesda, MD 20814. For more information, call 301-656-1188 or visit their website: https://minuteman.com/us/locations/md/bethesda Learn more about Minuteman Press products and services at https://minuteman.com Contact Details Minuteman Press International Chris Biscuiti +1 631-249-1370 cbiscuiti@mpihq.com Company Website https://minutemanpressfranchise.com

September 28, 2021 10:00 AM Eastern Daylight Time

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Velocity Global launches next-gen technology to power its global work platform

Velocity Global

Platform eliminates friction to manage any talent anywhere, anytime in a single click Proprietary technology delivers a seamless cloud experience for clients and talent Velocity Global scales its leading global work platform with the launch of its next-generation technology. Built on proprietary code and best-in-breed cloud solutions, the latest version streamlines the client and talent experience to deliver real-time insights to compliantly manage distributed teams. Velocity Global unveiled the technology experience at the HR Technology Conference and Exhibition in Las Vegas. “Our global work platform delivers compliance, accuracy, flexibility, and customization, which inspired our next-generation technology for a seamless client and talent experience,” said Dave Martelon, Velocity Global chief technology officer. Velocity Global’s next-generation technology introduces several features including: Streamlined Supported Employee Onboarding: New team members are guided through a seamless step-by-step experience customized to their country of employment. Interactive Global Dashboard: Clients can view all of their supported employees and their employment status across the globe at a glance, and drill down into details at the country level. Simple Time Off Management: Clients view and approve time off requests for all supported employees in one place. Flexible Payroll Requests: Clients generate, view, and manage recurring and one-time payment requests based on their custom payroll schedule with ease. Consolidated Invoicing and Payments: The platform generates consolidated invoices so clients can pay their talent with a single click of a button. 3rd Party Integrations: The platform is built to reduce the overhead of manual data entry through integrations with clients’ internal systems. “Our team makes the complex simple,” said Martelon. “We built a proprietary infrastructure that connects with leading talent management systems and removes friction for clients and HR departments. The underlying infrastructure is flexible and enables the future of work.” Velocity Global’s work platform combines the company’s proprietary cloud-based workforce management technology, personalized expertise, and unmatched global scale to build globally distributed teams. More than 1,000 clients rely on Velocity Global’s platform without the need to set up their own legal entities in other countries or other states. Velocity Global is exhibiting at HR Technology Conference and Exposition at booth #5514. About Velocity Global Velocity Global accelerates the future of work beyond borders. Its global work platform simplifies the employer and employee experience to employ any talent anywhere with just a click through its proprietary cloud-based workforce management technology, backed by personalized expertise and unmatched global scale. As the largest global Employer of Record (also known as International PEO) in 185 countries and all 50 United States, more than 1,000 brands rely on Velocity Global to build global teams without the cost or complexity of setting up foreign legal entities or state registrations. The company offers additional services including Independent Contractor Compliance to assess a workforce, and Agent of Record (AoR) to streamline payments to contractors. Velocity Global was named a “Leader” in Global Employer of Record services by prominent analyst firm NelsonHall. Founded in 2014, the company has hundreds of employees across six continents. For more information visit velocityglobal.com. Contact Details Velocity Global Eli Rice +1 720-650-4348 news@velocityglobal.com Company Website https://velocityglobal.com/

September 28, 2021 06:01 AM Pacific Daylight Time

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R2 Technologies’ Novel Glacial Rx® System Earns Third FDA Indication and Unique Product Code

R2 Technologies

R2 Technologies Inc. ("R2"), the leader in CryoAesthetic™ medical devices, announces that its revolutionary in-office system, Glacial Rx®, FDA-cleared to remove benign lesions and temporarily reduce pain, swelling and inflammation, is now the first and only dermal cooling system FDA-cleared for general dermabrasion, scar and acne scar revision, and tattoo removal, permanently changing the aesthetics industry. “This additional FDA clearance is a huge win, and not an easy feat. It took innovation, dedication, time, and resources,” says Tim Holt, R2 Chief Executive Officer. “It couldn’t have been possible without our amazing team and strategic partners. The clearance had an exceptional outcome in which we went from being part of one classification, among hundreds of other devices, to being placed in our very own FDA-issued product code. This is further proof that our product is so novel, it warrants a completely new category.” “R2 has been at the forefront of the med-esthetics space since inception with its unmatched technology and continues to lead advancements in the industry. We are excited to see the company break boundaries yet again with its latest indication,” says David Present, MD and Cherine Eldumiati Plumaker, R2’s Chairman and Vice Chairman respectively. In conjunction with the commercial launch, R2 looked within its remarkable team of industry veterans, including the inventors of the Glacial Rx technology, Rox Anderson, MD; Dieter Manstein MD, PhD; and Henry Chan, MD, PhD, to create its newly established Scientific Advisory Board. By continuing to have these highly regarded pioneers as an integral part of the company, R2 stands out amongst the competitive medical aesthetics market as an industry frontrunner. “With the appointment of our new Scientific Advisory Board, R2 is tapping into years of knowledge and expertise to launch new groundbreaking innovations, develop a superior product pipeline, and leverage technical insights to secure new clinical indications and expansion opportunities,” says Holt. Launched in March 2021, Glacial Rx’s presence in the U.S. has grown significantly. R2 is continuing to take orders from aesthetic providers who want to offer this revolutionary treatment in-office. To learn more about R2, treatment offerings and providers, visit glacialskin.com and follow the company on LinkedIn. About R2 Technologies Headquartered in Silicon Valley, with a recent expansion in Florida and new Miami-based satellite office, R2 Technologies is a world leader in CryoAesthetic™ medical devices. In 2014, Pansend Life Sciences, LLC and Blossom Innovations, LLC founded R2 Technologies and licensed exclusive intellectual property from Massachusetts General Hospital and Blossom Innovations. In 2019, R2 brought on strategic partner, Huadong Medicine Co., Ltd. In close collaboration with these partners and the brand’s scientiﬁc founders and world-famous luminaries in aesthetic medicine, Drs. Rox Anderson, Dieter Manstein, and Henry Chan, R2 focuses on the development, engineering, clinical research, and commercialization of groundbreaking technologies for aesthetic providers and consumers. Its first innovation, Glacial Rx, was named one of the ‘2021 Launches Doctors are Buzzing About’ by RealSelf, the leading, most trusted source to educate on cosmetic procedures. R2 also won the 2nd Annual Aesthetics Tech Summit LaunchPad SBDC, hosted by Octane, a company committed to making resources, capital, and mentorship available to tech startups. Since inception, R2 has raised $76M in ﬁnancing. Contact Details Linsey Tilbor Rubin +1 732-991-5294 ltilbor@rellmc.com Company Website https://glacialskin.com/

September 28, 2021 08:33 AM Eastern Daylight Time

Fix-It Mortgage Embraces New CHOICEReno eXPress

Advisors Mortgage Group

With the severe shortage of inventory and the dramatic increase in sales prices in the housing market, Fix-It Mortgage by Advisors Mortgage Group has a solution for buyers. The new CHOICEReno eXPress Mortgage recently announced by Freddie Mac is a great addition to the renovation lending products that are available in the market today. This innovative product streamlines the financing solution for buyers interested in financing smaller scale renovations as they purchase a new home. Buyers who have been disappointed and have not found that affordable home they have been dreaming of can look for more affordable opportunities that may need a new roof, a paint job or even an updated kitchen; and they don’t have to worry about where the money for improvements will come from. The right renovation loan with the right plan to improve can make all the difference. Realtors working with potential sellers that are challenged with the work and expense of updating their home to prepare for staging have an option to capture the listing. “Realtors can explain the benefits of selling as is and leave the work to the buyer. With the right financing solution and the right plan in place, a listing agent’s best advice at the point of sale to the seller could be to let buyers make your home their home,” explains Jim Ragan, FIX-IT Mortgage’s Renovation Department Manager. Freddie Mac’s announcement of CHOICEReno eXPress strengthens the government agency’s commitment to renovation lending. That level of commitment will help lenders create more affordable financing solutions. Buyers will find more affordable homeownership opportunities in older homes. This new product added to Freddie Mac CHOICERenovation, Fannie Mae HomeStyle and the FHA 203(k) creates an opportunity for lenders to help any qualified buyer buy any home in any condition and make good homes great again. Contact FIX-IT MORTGAGE by Advisors Mortgage Group at 833-US-FIX-IT or Fix-It@advisorsmortgage.com for a customized pre-approval with a plan to improve. About Advisors Mortgage Group Advisors Mortgage Group is a multi-state mortgage banker with more than thirty branch locations across the country. Focusing on residential lending, Advisors prides itself on maintaining a local and personal feel to help each and every customer feel the comfort and protection that their home financing needs are in the right hands. Advisors has been on the Best Places to Work in NJ list for the past nine years, making sure that all employees feel like Family, while also maintaining the customer service standards that the company was built on. The mission statement at Advisors is that we take care of our family, who help us take care of our Customers, which allows us to give back to our Community. NMLS #33041 Contact Details Sean Clark +1 800-778-9044 Advisors@AdvisorsMortgage.com Company Website https://advisorsmortgage.com/

September 27, 2021 07:00 PM Eastern Daylight Time

Advisors Mortgage Group Attracts Top Industry Talent

Advisors Mortgage Group

Advisors Mortgage Group, based in Ocean Township, NJ announced that Brad Capinjola has joined their Business Development team. The mortgage company, who is about to celebrate their 22nd anniversary, has been experiencing unprecedented growth in the past three years. Capinjola brings to Advisors his seven plus years experience as Senior Account Executive at MBS Highway, which is an industry leading platform where mortgage executives obtain market information and tools which help educate their customers. Since Advisors subscribes to this platform, Capinjola’s vast experience is paramount to the training of loan officers so that they can take full advantage of all MBS Highway has to offer. “MBS Highway is a valuable tool that is offered to the loan officers here, so having Brad on board who is so well-versed in the platform is going to elevate our team to the next level,” commented Jon Iacono, National Recruiting Manager at Advisors Mortgage Group. Capinjola is a native of New Jersey and also a professional guitarist who is a member of two local rock bands that play live shows in the central Jersey area. “I am excited to be part of a growing company who offers such a high level of support and training to their employees. I also really appreciate the culture here where everyone is treated like family,” attests Capinjola. Advisors’ mission statement is: We Take Care of our Family, Who Take Care of our Customers, Which Allows Us to Give Back to the Community. This family centric approach to the workplace not only makes this a great place to work, but also opens the lines of communication which increases workflow efficiency. With branches in 32 states across the country, Advisors Mortgage Group continues to expand with new offices opening throughout the year. The mortgage company has sustained continuous growth over the past ten years with expansion down to Florida, up to Vermont and out west to Indiana. According to metrics provided by Marketrac®, Advisors is now the largest purchase lender on the Jersey Shore. In 2021 they brought on other top industry talent with the goal of advancing their technology and completely updating their CRM with automation tailored to their individual loan officer’s needs making communication more streamlined. The development of Advisors mobile app is also on the horizon with a launch before year’s end. The mortgage company made the INC.5000 Fastest Growing Private Companies list in 2021. This was the 10th time they made this list since 2009. Advisors was also named one of the Best Places to Work in New Jersey by NJBIZ magazine for the 9th year in a row. If you are interested in joining the Advisors Family, please contact Jon Iacono at jiacono@advisorsmortgage.com. About Advisors Mortgage Group Advisors Mortgage Group is a multi-state mortgage banker with more than thirty branch locations across the country. Focusing on residential lending, Advisors prides itself on maintaining a local and personal feel to help each and every customer feel the comfort and protection that their home financing needs are in the right hands. Advisors has been on the Best Places to Work in NJ list for the past nyears, making sure that all employees feel like Family, while also maintaining the customer service standards that the company was built on. The mission statement at Advisors is that we take care of our family, who help us take care of our Customers, which allows us to give back to our Community. Contact Details Sean Clark +1 800-778-9044 Advisors@AdvisorsMortgage.com Company Website https://advisorsmortgage.com/

September 27, 2021 05:00 PM Eastern Daylight Time

D8.co to Launch 1-Hour Delivery for Delta-8 THC Products

D8 Holdings, Inc.

D8.co the market leader in hemp-derived Delta-8 THC —today announced it is launching 1-hour delivery for consumer orders throughout the United States. D8.co will deliver their award winning Delta-8 carts, Delta-8 disposables, and Delta-8 gummies to any customer within 1-hour in a 25-mile radius of any professional NFL team. Outside that radius customers will receive next day packages at the latest. “The largest problem we have is fulfillment and delivery,” said Chris Duffield, CEO of D8.co. “Anyone shipping consumer goods knows that all the carriers are a current nightmare. We have shipped thousands of packages priority and the majority show up two or three days late, with far too many getting lost or stolen. If a customer places an order after cutoff on Friday, they have to wait an additional three days. Customers want our products, and they want them immediately.” The first six states D8.co will integrate into their program are Texas, Georgia, Florida, Minnesota, Ohio, and North Carolina. The company will expand into the rest of the U.S immediately, with full integration expected to take approximately 45 days. “We have more than 50 major fulfillment centers locked in that are centrally managed from our cloud technology. Once an order is placed, our customers will receive an email and text where they can track our drivers all the way to delivery,” said Hugh McPherson, EVP of D8.co. D8.co expects to immediately double online sales with the new integration. “We are extremely excited to launch 1-hour delivery,” said Duffield. “We just became the largest cannabis company in the United States, which makes us a prime acquisition target. I’m very proud of our core team and all the hard work everyone has put in to make D8 the number one brand in the market.” About D8.co D8.co is based in Colorado and Miami with satellite offices in Las Vegas and Los Angeles. The company is an assembly of the top hemp and cannabis minds in the country. With backgrounds in extraction, chemistry, manufacturing, marketing, distribution, and legal, the D8 team came together organically around this elusive, but extremely powerful molecule to create a new category of products. More info at www.d8.co. Contact Details D8.co Chris Duffield +1 424-333-2112 chris@d8.co Company Website https://d8.co/

September 23, 2021 12:26 PM Eastern Daylight Time

Female-Led Supplement Brand, Reserveage, Launches Their First-Ever Topicals Offering with Pro-Collagen Skincare Line

Twinlab Consolidated Corporation

The clinically-tested, science-backed skincare line features a proprietary formulation of microencapsulated copper peptides and nine world-class ingredients, so women can feel beautiful from the inside out in every stage of life Reserveage, one of the industry’s top leaders in wellness and beauty supplements for-women by women, has expanded its product portfolio to seamlessly blend outer beauty with inner wellness with the launch of their Pro-Collagen Booster skincare collection. Founded on the premise of the needs and desires from women as it relates to skincare, the dermatologist-tested, cruelty-free (Leaping Bunny-certified), paraben and sulfate-free line promotes the appearance of youthful, collagen-rich skin on the most visible areas of the body - the face, eye, neck, hands and feet. With a team of scientists, Reserveage utilizes unique technology to create innovative, efficacious products with patented and trademarked ingredients that are designed for whole body benefits, including their powerful microencapsulated copper peptides and nine world-class ingredients, including Dermaxyl®, Beautifeye®, EyelissTM, Matrixyl®, with proven results from 29 clinical studies. The brand’s unparalleled technology allows for copper to be absorbed into the skin more effectively, without oxidation in the form of microencapsulated copper peptides, supporting smooth and firm skin in the key areas most impacted by collagen degradation. “When looking at the market opportunity, the skincare segment is the biggest and fastest-growing sector within the Beauty & Personal Care market,” said Yamit Sadok, Senior Director of Marketing at Reserveage. “Reserveage as a brand is already positioned as a premium beauty brand with Collagen-boosting nutritionals targeting skin benefits. Our foray into topicals allowed us to capitalize on the white space in the marketplace, while completing the inside and outside approach - ultimately enhancing the consumer experience while reshaping the way personal care products are formulated, marketed and used. We’re excited to get products into the hands of consumers and make our official debut into the topical landscape.” The collection touts four inaugural products that give your skin some extra TLC, including: Pro-Collagen Illuminating Eye Cream ($49.99 MSRP): A proprietary formulation containing exceptional ingredients such as Beautifeye® to improve global eye contour appearance and reduce the appearance of crow's feet and under eye bags while diminishing the look of dark circles and puffiness. Pro-Collagen Firming Face Cream ($59.99 MSRP): This specialized face cream is infused with Matrixyl® synthé 6® to even skin tone appearance, smoothness and texture while reducing the appearance of facial fine lines and wrinkles. Pro-Collagen Firming Neck Cream ($59.99 MSRP): Designed to combat the appearance of sagging and loose skin around the neck and jawline with a rich neck cream that improves and maintains the look of skin’s elasticity with ingredients such as IdealiftTM. Pro-Collagen Hand & Foot Cream ($44.99 MSRP): Fade away the look of aging on hands and feet with an emollient hand and foot cream specially formulated with RevidrateTM to provide improved appearance of skin smoothness and tone on skin surfaces exposed to UV light. "Reserveage’s new product line is incredibly exciting—it uses proprietary microencapsulated copper peptides that allow for maximal ability to promote the appearance of collagen-rich skin,” said dermatologist and Reserveage ambassador Dr. Tiffany Libby. “Copper peptides have been well studied and have been shown to help hydrate, minimize the appearance of fine lines and wrinkles, and stimulate the look of collagen-rich skin, all which are aimed to enhance the appearance of smooth and firm skin and minimize signs of aging." The new and innovative product line takes a unique approach to skincare that is designed for whole body benefits. Boasting high-quality ingredients that are supported by robust audit and testing requirements to give your skin the products it deserves, the clinical study results show that key ingredients in Reserveage’s Pro-Collagen skincare line: Reduces the appearance of eye bags by 52% within 2 months Reduces the appearance of eye bag volume in 70% of volunteers within 2 months Improves the appearance of skin sagging by 43.6% within 2 months Improves skin moisturization/hydration by 34% in just 30 days Increases the appearance of lifting effect by 28% within 2 months Reserveage’s Pro-Collagen skincare line is available on their website, www.reserveage.tlcchealth.com, Amazon, and other retailers nationwide including Vitamin Shoppe. For more information, visit: https://reserveage.tlcchealth.com. About Reserveage: Founded by women. Led by women. Empowered by women. As a leading brand within the beauty and wellness supplement industry, Reserveage is redefining beauty by unveiling the notion that beauty is represented by so much more than meets the eye. Through an expansive portfolio of products including key ingredients such as Resveratrol, Collagen, Keratin and more, Reserveage seamlessly blends outer beauty with inner wellness. Bringing every product to the market with science-backed results, Reserveage ensures high-quality, innovative and effective products so women can feel beautifully healthy in body and mind in every stage of life. Available at some of the world’s top retailers such as Amazon, Vitamin Shoppe, CVS Pharmacy, Whole Foods, Natural Grocers, King Soopers, Vitacost, Iherb, natural stores nationwide and more. For more information, please visit Reserveage’s website and @reserveagenutrition on Instagram. Contact Details Powers PR Courtney Stewart courtney@powers-pr.com Company Website https://reserveage.tlcchealth.com/

September 21, 2021 09:03 AM Eastern Daylight Time

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MarketFinance in pole position as it raises £280m and is approved for Recovery Loan Scheme lending

Stockwood Strategy

Fintech business lender MarketFinance has today announced a £280m debt and equity fundraise and its accreditation under the Recovery Loan Scheme (RLS). This comes after MarketFinance became one of the first fintechs to be accredited under the Coronavirus Business Interruption Loan Scheme (CBILS), having lent £250m to companies across the UK. Launched by the British Business Bank in April 2021, the Recovery Loan Scheme supports access to finance for UK businesses as they recover and grow following the pandemic. Funding from the Scheme can be used for any legitimate business purpose including managing cashflow, investment in new equipment and preparing for future growth. It is designed to appeal to businesses that can afford to take out additional finance for these purposes. MarketFinance is ready to lend immediately with its debt and equity funding. The debt financing has been provided from a large global investment firm alongside Italy’s largest bank, Intesa Sanpaolo S.p.A. The equity investment was led by Black River Ventures (previous investments include Marqeta, Upgrade, Coursera and Digital Ocean) with participation from existing investor, Barclays Bank PLC. Alongside this, the launch of MarketFinance Flex Loans today will aim to help nearly one million SMEs in the UK solve their short-term funding gaps up to £100,000. Viola Credit has provided MarketFinance with £20m to launch the Flex Loans product. Similar to a credit card or overdraft, businesses will have a pre-agreed limit of up to £100,000 which they can withdraw at once or in smaller amounts. Flexible repayment options enable the businesses to spread their repayments over 3 - 12 months based on their working capital needs. It is a solution to support a variety of one-off and ongoing funding requirements such as purchasing inventory, clearing outstanding invoices, upfront supplier payments, investment into sales and marketing, or expanding the team. Anil Stocker, CEO at MarketFinance, commented: “This funding and our accreditation as a Recovery Loan Scheme lender is testament to the brilliant work everyone at MarketFinance has done to serve UK businesses during a difficult period. Adapting to the increased demand from businesses looking for finance online instead of through traditional avenues also drove our profitability this year, which has continued into H2 2021”. From today, businesses can immediately apply* for an RLS loan from MarketFinance between £50k and £250k repayable over 4, 5 or 6 years. Repayments in the first six months of the term will only consist of interest charges, an additional support measure as businesses gear themselves for a full reopening of the economy. Anil Stocker aded: “Businesses have been resilient and managed to hold their nerve during one of the most difficult periods in recent history. We were there to help with the CBILS and will do the same with the RLS by offering a simple application process, quick decisions and sending funds to businesses immediately. Our fundraise puts us in pole position to do this. We played a key role during CBILS, as one of the first fintech lenders, to help get funds to businesses quickly when they found their applications were delayed and or denied by others. We will stand shoulder to shoulder with businesses and help navigate them through to the full reopening of the economy and beyond”. As a native fintech, the MarketFinance platform is designed to receive, process and manage large volumes of businesses applying for finance using the platform. From simple online application forms, enhanced credit risk models to exceptional one-to-one customer support, MarketFinance will get RLS funds to businesses in need, quickly. “We aim to quickly lend to businesses around the UK. We anticipate demand for RLS to come from companies that will need capital to scale operations ahead of the full reopening of the economy. Manufacturers, wholesalers, public services businesses and a range of others will need the funds to ramp up supplies and build pipelines as business returns to normal” added Anil Stocker. Ends *Minimum eligibility criteria for RLS business loans through MarketFinance: Limited Company or Limited Liability Partnership Trading for more than 3 years, has a turnover of more than £200,000 Company sells goods and/or services to consumers and/or other businesses About MarketFinance MarketFinance is a business finance company with offices in London and Manchester. The online platform enables businesses to access a range of flexible finance solutions - quickly and easily. This smart technology is backed by help from real people so business owners can save time and focus on growing their business. Since 2011, MarketFinance has cumulatively advanced over £2.6 billion to companies across a range of sizes and sectors, providing working capital and finance for everything from paying staff and suppliers to launching new products or services and accelerating growth. MarketFinance is backed by Barclays Bank PLC, Mouro Capital, European venture capital fund Northzone (invested in Klarna, iZettle and Trustpilot), and private equity group MCI Capital (also invested in iZettle, Azimo and Gett). About the Recovery Loan Scheme (RLS) The Recovery Loan Scheme is managed by the British Business Bank on behalf of, and with the financial backing of, the Secretary of State for Business, Energy & Industrial Strategy. British Business Bank plc is a development bank wholly owned by HM Government. It is not authorised or regulated by the PRA or the FCA. Contact Details MarketFinance Bilal Mahmood +44 7714 007257 b.mahmood@stockwoodstrategy.com Company Website https://marketfinance.com/

September 21, 2021 08:00 AM Eastern Daylight Time

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Coresight Research’s Second Annual 10.10 Shopping Festival Goes Livestream

Coresight Research

Coresight Research will host its second annual 10.10 Shopping Festival on October 10, 2021, from 10am to 10pm EDT in partnership with livestream shopping platforms, CommentSold and Smartzer, and 1:1 live video co-shopping platform, GhostRetail. This year, Coresight Research has partnered with Access Beauty Insiders to bring more beauty brands, especially indie brands, to 10.10 to generate discovery and excitement. 10.10 Shopping Festival features a prominent charitable aspect so that consumers and brands can collaborate on making a difference as participating retailers and brands are donating at least 5% of sales to partner charities. Consumers increasingly choose where they spend based on the social/ethical/cultural values of retailers and brands. In a recent Coresight Research proprietary US shopper survey, 60% of US shoppers state that a retailer’s or brand’s social impact is important when making apparel and footwear purchases, making the charitable giveback of 10.10 a solid plus for all participating in the event. The charities included this year include American Heart Association, Delivering Good, National Breast Cancer Foundation, PinkAid, Retailers United, St. Jude Children's Research Hospital and Soles4Souls. The festival this year is focused on accelerating US consumer adoption of livestreaming. Livestream platforms boast superior consumer engagement and significantly reduced return rates versus ecommerce generally, providing retailers with significant opportunities for enhanced profitability. According to a Coresight Research survey, 39.7% of consumers shop in livestreams for a great deal, 38.2% to discover new products, 36.6% to learn more about new products, and lastly 30.7% because the buying is exciting. Deborah Weinswig, CEO and Founder of Coresight Research, said, “Livestream shopping has grown from a zero to a $300 billion industry in China in a very short period of time. We are very confident that the US market will reach what we are seeing in China, and the 10.10 Shopping Festival will enable retailers and brands to test and learn and grow this commerce segment. Compared to 2020, Coresight Research estimates that livestreaming e-commerce penetration in the US will more than triple by 2023, representing huge growth potential.” To introduce the US market to livestream shopping and give retailers and consumers alike the opportunity to explore and test the channel, Coresight is partnering with Commentsold, Ghost Retail and Smartzer, platforms used by global brands and retailers to make their livestreams and videos shoppable, on the 10.10 Shopping Festival. “We work with over 6,000 retailers that are already using live selling to connect with their customer audiences on a personal level,” said Brandon Kruse, CEO of CommentSold. “So we are thrilled to partner with Coresight Research on the 10.10 shopping festival to give the merchants on our platform new opportunities to reach customers via livestreamed sales.” Jimmy Furlano, Founder and COO of GhostRetail, added, “The world of retail is transforming rapidly as live streaming video is no longer a novelty, but a new online shopping standard. GhostRetail is proud to stand behind Coresight’s 10.10 Shopping Festival, supporting a fantastic cause that is both innovative and charitable, and to help participating retailers understand how our 1:1 live video co-shopping platform can add cost-effective video selling to their businesses that is proven to convert ecommerce transactions by more than 7x.” “We are incredibly excited to be part of the 10.10 event, giving brands and retailers access to Smartzer's live shopping technology,” stated Karoline Gross, Founder and CEO of Smartzer. “We are very interested to see how different brands and retailers in the US will approach shoppable livestream content throughout the event, following the huge success of the format in China—where nearly 15% of all online sales now come from live shopping. Results from live shopping in other markets are already showing engagement rates of up to 75%, strongly suggesting that this format will become core to e-commerce.” Lisa Mason, renowned former national home shopping television host, and Sarah Williams, on-air host and performer seen on Amazon Prime, CBS, E Network and Yahoo Productions, will be hosting selected sessions of 10.10 Livestream. Participating Retailers and Brands Charity Partners To participate in the 10.10 Shopping Festival or for more information on the event, visit http://1010shoppingfestival.com/. About Coresight Research Coresight Research is a research and advisory firm specializing in retail and technology. Established in 2018 by leading global retail analyst Deborah Weinswig, the firm is headquartered in New York, with offices in London, Lagos, Hong Kong, Shanghai and Mangalore (India). The firm provides data-driven analysis and strategic advisory to clients including retailers, brands, enterprise technology companies, accelerators and more. In addition to being renowned for its breadth and depth of research, Coresight Research is known for its expertise in the China market, helping clients with market entry and cross-border e-commerce strategies. Coresight Research is also known for its Innovator Intelligence platform, consisting of a vast network of technology entrepreneurs that it actively cultivates through events, mentorship, and regularly updated report coverage. For more information, visit www.coresight.com. About CommentSold CommentSold provides the complete technology infrastructure retail SMBs need to operate and grow their businesses. The digital platform simplifies inventory and order management, payments, invoicing, labeling, packaging and fulfillment processing for business owners, and enables live and social selling on social media, mobile apps and websites. Retail SMBs can run their entire selling operation on the CommentSold platform, while DTC and larger traditional retailers will soon be able to use the platform to expand from conventional selling channels into live and social selling. The company was named for “comment selling,” which refers to retailers posting on social networks and enabling shoppers to purchase items in real time by typing “sold” in the comments of a post. Led by entrepreneur Brandon Kruse and based in Huntsville, Alabama, CommentSold currently powers e-commerce operations, including live and social selling, for more than 6,000 companies. For more information, please visit CommentSold.com. About GhostRetail Founded in 2019, GhostRetail is the first 1:1 live video shopping platform to deliver a complete in-store experience online. Developed specifically for enterprise retailers, it drives top- and bottom-line growth through live, in-person sales consultations that delight shoppers, and integrations that create a seamless experience from discovery through checkout. GhostRetail also opens up new opportunities for brands to activate influencer communities and extend traditional sales forces. For more information on GhostRetail and our solutions, visit www.ghostretail.com. About Smartzer Smartzer is a platform used by global brands and retailers to make their livestreams and videos shoppable, to drive engagement and accelerate conversion. The shoppable livestreams and videos can be shared across e-commerce and social media platforms. Smartzer is part of LVMH La Maison Des Startups, with customers including Bloomingdale’s, Valentino, JD Sports, Adidas Missoni and Samsung. Media Contact for Coresight Research: Meir Kahtan Meir Kahtan Public Relations, LLC mkahtan@rcn.com +1 917-864-0800 Media Contact for Smartzer Karoline Gross karoline@smartzer.com +44-7745-973986 Coresight Research is a research and advisory firm specializing in retail and technology. Established in 2018 by leading global retail analyst Deborah Weinswig, the firm is headquartered in New York, with offices in London, Lagos, Hong Kong, Shanghai and Mangalore (India). The firm provides data-driven analysis and strategic advisory to clients including retailers, brands, enterprise technology companies, accelerators and more. In addition to being renowned for its breadth and depth of research, Coresight Research is known for its expertise in the China market, helping clients with market entry and cross-border e-commerce strategies. Coresight Research is also known for its Innovator Intelligence platform, consisting of a vast network of technology entrepreneurs that it actively cultivates through events, mentorship, and regularly updated report coverage. For more information, visit www.coresight.com. Contact Details Meir Kahtan mkahtan@rcn.com Company Website http://www.coresight.com/

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